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7 tips for great Google Ads for accountants
What’s the secret to getting Google Ads right for accounting practices? Use these tips to boost leads and conversions...
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Let your designation shine on social media
There are many easy and effective ways CAs and ATs can celebrate their success online...
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Accounting superheroes 'Make Epic Things Happen'
MEDIA RELEASE: Chartered Accountants ANZ (CA ANZ) has launched its new ‘Make Epic Things Happen’ advertisement, to help address the critical shortages of accountants, auditors and finance...
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A formula for growth
Chartered accountant Catalina Smith CA helps accountants to grow the high-value aspects of their business by spreading the word about the services they provide. Brought to you by Social for...
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Marketing your practice
Marketing support to help CA's promote your accounting practice...
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How to build a CA practice from scratch
Ever dreamed of setting up your own practice? Find out what works, and what doesn’t, from four chartered accountants who did...
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Stay up to date with the big shifts
The times they are a-changin’ … Use these CA Library resources to keep pace with the big shifts in business and society...
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The digital moves that saved five SMEs during COVID-19
What do you do when a lockdown wipes out 80% of your revenue? Here’s how five businesses survived COVID-19’s first wave...
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Meet the CA helping taxis fly: Lauren Zwierlein CA
Flying taxi, anyone? Lauren Zwierlein CA, head of finance at Lilium, says it will be a reality in just five years...
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How listening to clients helped a young firm find its niche
Targeted marketing may be in vogue, but some firms are taking a different approach to attracting the right clients...
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Rua Bioscience rides cannabis wave to success
CFO Hamish White CA has helped guide NZ’s Rua Bioscience from crowdfunding to IPO to grow its medical cannabis horizon...
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180 degree shift
Learn from the best business pivots in the changing business environment in COVID-19. Business changes are necessary to stay afloat or even thrive during coronavirus...
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5 ways accounting practices can upsell their services
When you empower your team with practical consulting skills, the fear in selling your firm’s services dissolves...
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How to sell what you do
Accountants aren’t noted as self-promoters, but it’s crucial to be able to sell your skills. So how do you do it? It might be time to read the book on the subject...
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7 social media wins for 2019
Put your business ahead of the curve in 2019 with these tips for an effective social media strategy...