Date posted: 24/06/2024

Member Survey: As a Chartered Accountant, what’s most important to you?

All Members are invited to share their views and contribute to the development of our strategy to 2030.

Our CEO Ainslie van Onselen has written to all members inviting them to take a few minutes to complete a short survey, as the first step in the development of our strategy to 2030. A copy of the email is below. The survey will be open until 15 July 2024.

Dear member,

As a membership organisation, it’s vital that our strategic investments and decisions are focused on areas that are truly important to you as a Chartered Accountant.

At the formation of our five-year strategy to 30 June 2025, you told us that you valued relevant and future-focused learning, personalised and digital experiences, and that the reputation and sustainability of our profession is safeguarded.

In response, CA ANZ has:

  • launched the new CA program, as well as a range of innovative CPD micro-courses;
  • improved our digital experiences and platforms including a new member portal tailored to your needs;
  • advocated to governments and stakeholders in Australia, New Zealand and the rest of the world on critical areas of public interest and regulation;
  • established a renewed approach to supporting the unique and diverse needs of small to medium-sized practices;
  • strengthened our conduct and disciplinary framework through an extensive review and member vote; and
  • developed guides, a High School tool kit and an exciting new campaign to attract students to the profession, as well as partnering with e-learning platform Year13 to spark future generations’ interest in accounting.

It’s now time to look forward to another five years so we can stay focused on the areas that matter most to you.

I invite you to take just five minutes of your time to complete this survey, as the first step in the development of our strategy to 2030.

It’s a short survey in which you will be asked to rate what is most important to you as a member of CA ANZ.

Start the survey here

Thank you for sharing your important voice. I look forward to keeping you informed as we progress through this process to March 2025, including workshops and discussions with stakeholders to ensure we represent the needs and best interests of our more than 136,000 members.

If you would like to be part of these sessions, please indicate your interest at the end of the survey.

Kind regards,

Ainslie van Onselen
Chief Executive Officer
Chartered Accountants Australia and New Zealand